Interview questions for Account Manager at CDW

We analyzed 179 interview reviews for Account Manager at CDW from various job sites, social network groups and forums.

Here are the most frequent job interview questions asked by HR managers during initial phone or onsite interviews. This list does not include technical or factual questions.

10 frequent non-technical questions for Account Manager at CDW:

According to our research, hiring managers at CDW looking to fill Account Manager role ask soft skills interview questions 2.1x more frequently than for other roles.

1. Tell me about a time when you've resolved a problem for a frustrated customer top question

How to answer

Customers are the lifeblood of any business. How you handle a disgruntled customer can make the difference between closing a sale and failing to do so. Or perhaps even worse the difference between keeping or losing a good customer.

It takes good people skills to handle such situations, and this question is a good opportunity to demonstrate your people skills.

  1. About Yourself

    Think of a time when, as a customer, you had a problem with a company.

    • How did you feel?
    • How did you want to be treated?
    • Was the situation resolved to your satisfaction? If so what was done to resolve it?
    • If not, what went wrong?

    Have you had experience in the past where you helped a frustrated customer? When you were on the serving side of the table, what did you do to make a real difference to the customer and their experience?

    When considering this question, focus on your principles and your approach. You know that when customers are made to feel neglected and unimportant, they tend to get frustrated. You want to demonstrate to the hiring manager that you have the capacity to understand the customer’s problems and issues and can come up with a solution that best addresses their concerns.

    Of course, this may not always be possible in your line of business or profession, but I guess you see what I mean - showing full attention greatly improves your chances of mitigating the situation.

  2. About The Company

    Every company relies on customers.

    Research the company you are applying to and try to find out what their standards of customer relationship or service are, as well as try to find out some real cases where the customers complained about the company, and what the company did to mitigate the situations (a possible source might be Yelp! or another social media platform).

    Based on your research, how does the company treat customers? How do they resolve customer issues?

  3. About The Fit

    How do you demonstrate to the interviewer that you can WOW the customer by making their situation better for them as well as helping the company maintain good customer relations? Mr. Simon recommends using the Present-Past-Present method.

    There are many ways to apply this approach. For example you can start with the Present emphasizing that your approach to good customer service always starts with your great listening skills that enable you to fully understand the customer’s situation.

    Next go back to the Past for an example of just how you were able to resolve a frustrating situation for a customer. Focus on a situation in which you listened to and understood the problem and were able to resolve it and prevent the loss of the customer’s business.

    Finally come back to the Present to discuss how your skills and experience in handling frustrated customers will be a real asset to the company going forward.

Pro Tip

A disgruntled customer generally just needs someone to listen to them.

The three A’s of customer service can help diffuse the difficult situation:

  1. Acknowledge - what the other person is feeling,
  2. Apologize - for the way the other person is feeling,
  3. Admit - that there was an issue that you are working on to get it resolved.

Add the extra “A” - Ask for the customer's contact information so you can update them on any progress on their issue.

2. Where do you see yourself in 5 years?

How to answer

This question belongs to a family of behavioral, or even more precisely, reflective questions.

The interviewer wants to learn two things about you by asking this question.

  • They want to know what you think about the job you are applying for. Remember, they are interviewing you for the job that's open right now. Are you a good fit and will you do a good job for them?
  • Just as important, they want to get an idea of your ambitions and goals for yourself and if your goals align with their needs, especially going into the future.

In this way the employer should see how you see yourself today, and whether you are ambitious and strive to grow as a professional, and whether you like to learn and develop your skills.

  1. About Yourself

    What challenges do you like overcoming? Where are you starting from and where might you be going?

    For example, let's say the position you are applying for is junior accountant. It includes a wide range of tasks such as basic bookkeeping, financial analysis, and reporting. If accounting is your chosen field, then you would most likely want to move in the direction of obtaining your CPA so that you might step up to more responsibility as an accounting manager or senior auditor within the next 5 years. Your responses should make sense in how you see yourself growing in your professional career.

    However, at this point, if you are happy just where you are and want to further your current skills, that is also fine as long as there is a growth path for you that can be imagined and described.

  2. About The Company

    Research the company to learn what career opportunities may be available in the department you are applying to, and what the trends are in the company in general.

    • Is the business expanding, are they opening new locations, or starting new projects?
    • Or are they heavily automating and cutting staff?

    Let’s say you are applying for a UX designer position for a brand-new product.

    In the future, if the product becomes a success - which is what the company hopes for - the company will hire more designers and you may become a lead designer, or you may become a product manager.

    On a side note: If you train your mind to be open to opportunities you will be amazed at how much this world has to offer to you!

  3. About The Fit

    And, of course, try to see where the perfect fit lies between your own potential and aspirations, and the company’s trends and hopes.

    However, beware of the risk of showing too much excitement for future opportunities compared to your attitude towards the current position.

    As we said earlier, you must show interest and enthusiasm for the position you are applying for. If the interviewer senses that you are more enthusiastic about future growth than about the current position, they may conclude that you are not the right person for the job at hand.

Pro Tip

This question gives you a good opportunity to showcase your Key Selling Points (e.g. “As I am very good at delegating tasks, I can easily see myself leading a team of software testers in the future…”), and end your statement by asking about current initiatives and goals at the company.

In thinking about the possibilities that may lie ahead, you also might want to consider taking a personality test (I recommend 16Personalities which is based on the Myers-Briggs test), research the internet on what career paths are possible with your skills and current job.

It is generally NOT a good idea to say something like:

“Oh, I cannot imagine what happens to me tomorrow, let alone in 5 years”.

This will show you as a person who is unimaginative and not forward-thinking enough to grow with and be a good fit for the company.

3. Describe a time when you had to overcome a significant obstacle on a job

How to answer

Why do employers ask this question?

It is designed to help the interviewer understand your problem solving and decision making skills. They want to know that they’re hiring someone who can think on their feet and who is resilient when facing challenges.

Think of this question as a great opportunity to turn what may have been a big challenge into a great accomplishment on your part.

  1. About Yourself

    The employer is looking for the skills needed to overcome a significant obstacale on the job. This is not the place to discuss the ordinary problems that you might face on a daily basis at work.

    Start with recalling a few examples of real obstacles and challenges you faced. For each of them, consider:

    • What was the project or task you were trying to accomplish?
    • What was the obstacle? This can be a specific problem related to your job or a higher-order issue across the organization.
    • What steps did you take to address the issue?
    • What decisions did you have to make?
    • How did the company benefit from your decisions?
    • How would you describe your approach, or what lessons have you learned?

    Be careful how you respond to this question. The problem you faced and resolved for the company should not have been of your own making.

    See this as your chance to show how you stepped up by turning to your skills and inner strength to find the right solutions.

  2. About The Company

    When you research the company, try and find out what kind of challenges they are facing. Try to find out what they need in terms of problem resolution.

    Search for online reviews, complaints and any other useful resources. What problems and obstacles can the employees face with this position?

    Pay particular attention to the requirements listed in the job description. It is quite possible that you have a a STAR story about overccoming an obstacle that relates directly to one of their needs. This would be a great opportunity to answer this question.

  3. About The Fit

    This is your opportunity to showcase your problem-solving skills, resilience, and strength of character. We recommend that you use the Present-Past-Present method to answer this question. The following is an example of how this method might be applied for the position of Blog Writer. The job description mentions that a successful candidate must have experience working “in a dynamic environment.”

    Starting with the Present you might say "I really enjoy working in a fast-paced and dynamic environment" (repeating the words used in the job description is reinforcing to the interviewer).

    Next go to a Past situation in which you had to write an article on extremely short notice. Your boss came to you at the last moment because your coworker failed to complete a very important assignment. The pressure was on but you worked extra hours to prepare the article successfully and on time. This story shows your sense of responsibility, ability to achieve results under stress, your willingness to go the extra mile, and your problem-solving skills.

    Finally come back to the Present to again reiterate how working under pressure is a skill that you are proud of and you will bring to any assignment for the employer.

Pro Tip

This question is not about your past, it's how you deal with things that will happen in the future, so try to keep your answer short and focused.

After all, the interviewer is really looking for what you took away from the situation and doesn’t need to know the full backstory of what happened.

Use the STAR method to prepare your story and practice it so that you can stay within 1-2 minutes.

Make sure to show that you remained positive when overcoming a hurdle at work. Positive attitudes lead to positive outcomes.

4. Tell me about yourself

How to answer

Most job candidates expect this to be one of the first interview questions and probably think of it as an “icebreaker” to get the interview started. It is much more than that! It is your opportunity to show the interviewer your relevance for the job. You want the employer to know that you are qualified to do the job, you are interested in doing the job and capable of getting it done.

  1. About Yourself

    What is your current occupation? Define yourself professionally in one statement.

    Pick 3 key skills that make you great at your work (your Key Selling Points). How have you applied these skills?

    Try to give some numbers to support your statement.

  2. About The Company

    Your first step is to Research the company to find out as much as you can about what they do and their approach to their business and their employees.

    Based on what you know about the company and the job description, why are you interested in the position you are applying for?

  3. About The Fit

    Now is the right time to show the fit between your skills and the company's requirements. Your answer works best if you emphasize your relevance. How do you do this? You will have already researched the company, studied the job description to identify their needs and possible pain points and prepared the relevant Star Stories that show how you addressed similar issues in the past. Your next step is to develop your Present-Past-Present approach.

    Start with the Present. Focus on the skills and experience from your most recent positions. What has enabled you to get the job done successfully and how this relates to what the employer is looking to accomplish.

    Next go back to the Past. Here is where your Star story comes in. Explain how you were able to use your skills and experience to accomplish a task that relates to an area of concern for the employer.

    Finally come back to the Present – summarizing the lessons you learned and how they shaped your response and approach today.

    Remember, the whole conversation is about the present, not the past. Just one sentence can summarize why your approach works, and its applicability and relevance to this position.

Pro Tip

You can also end with a question like:

“Do you know what the current needs in the company/department are, where my skills and experience can help?”

That can help you learn more about the company and the job, turn the “interrogation” into a conversation and will allow you to relax some tension.

Read our blog post to learn more about how to answer this question.

5. Tell me about a time when you went out of your way to satisfy a customer. What was the outcome?

How to answer

The interviewer asks this question to see if you know the difference between simply providing the kind of service any customer should expect and really understanding the cusomer's needs and wants. Showing that you know the difference and can demonstrate this by example will confirm how great your customer service skills are.

  1. About Yourself

    Think about a time you were a customer seeking help with a problem. How were you treated? Was your experience what you expected? Did the customer service representative make this a good or great experience for you?

    Now think about the times you had to help a customer. What did you do to make that experience unforgettable for the them? How did you exceed expectations?

  2. About The Company

    Think carefully about the company and what they are looking for. What are their standards for treating customers?

    Look for reviews online (such as Yelp) that can help you identify how they treat their customers? Very positive reviews would suggest that the company places a strong emphasis on great customer service.

    Double check the job description for evidence of the importance they place on customer service.

    Do your research.

  3. About The Fit

    Use the Present-Past-Present technique to answer this question.

    Start with the Present by emphasizing your customer service skills and how important you think they are in not just meeting the customer's immediate needs but also retaining that customer for the long haul.

    Next, go back to the Past to relate a time when you went out of your way to help a customer. Here, for example is how this might be related. "I was working late one night and the rest of my staff had gone home when a good customer called with a serious problem accessing his laptop. I stayed with him both online and on the phone for almost two hours to correct the problem and get him back up and running. The next day he called my boss to tell him how grateful he was that I was able help him with his issues. By the way he is still a very good customer."

    Finally come back to the Present to underscore how you will not only bring great customer service to the new job but will work hard to instill this in everyone you work with.

    Be sure to use the STAR method to craft your story.

Pro Tip

Showing you have compassion and empathy for customers is always the best way to answer the question. However, always remember to frame your answers in terms of how the company addresses these issues.

6. Name a time you had to convince someone to do something they did not want to do

How to answer

Just about every organization is filled with diverse employees that are often called upon to collaborate on projects.

Each one of these individuals may believe that their ideas are the best.

Anytime you are collaborating with others, disagreements are bound to happen, and convincing others to do things your way is an important skill in any workplace.

Employers ask this question because they want to know that you are thoughtful in your persuasion tactics and can back up your position with research and facts.

  1. About Yourself

    Do you remember a time when you had to convince someone of something in a work setting? It may have been getting a raise, negotiating a business deal, completing a sale, resolving a conflict, pitching an idea, etc.

    • Are you both initiative and persuasive?
    • Are you passionate and articulate enough to influence people to action?
    • Can you think critically about problems and communicate your ideas well?
    • Are you able to provide a different perspective to others to help convince them of your view?
    • Are you able to stay patient and friendly in such situations?
  2. About The Company

    Research the company reading the job description and listing skills and responsibilities that the hiring manager is looking for.

    • What personal and professional qualities do they value?
    • How do employees value each other?
  3. About The Fit

    Share a story where you successfully influenced others on the right decision for a project or initiative.

    Try to pick a story that would not only answer the persuasion question but also showcase a skill needed for the position you are interviewing for.

    Your story should display positive behaviors of influence, such as using data and inspiring trust rather than fear.

    Your answer should also display your ability to think critically about a problem and come to a sound solution.

    Tell your story using the STAR method. Be sure the story you pick ends in success.

Pro Tip

Do not tell a story where you manipulated others into following your idea. Remember, the story you tell should be one where you have the right idea or decision.

If you’ve never had to convince somebody of something, then give an example of how you would do it. Your convincing strategy should be data-driven, not opinion driven. Opinions are not convincing enough.

7. Describe a time when you resolved a conflict with a colleague in your past role

How to answer

Wherever you go, you will always have to work with people and this means that there is always going to be a chance for conflict. Employers ask this question to gauge how well you handle disagreements and how you resolve contentious issues with your coworkers. Remember, if conflcts are not properly handled they may cause disruption in the running of the department or even the entire organization.

  1. About Yourself

    Think of the times you had to deal with conflict.

    • What were the different ways you were able to address the situation?
    • If you were the cause of the conflict, how did you handle it and what role did the other person play in helping to resolve the conflict?
    • What were the key lessons you learned through your experience?
  2. About The Company

    Research the company and its culture.

    • What do they value?
    • Is there anything that you can find about how they deal with conflict resolution?
    • Do sites such as Glassdoor give any indication of the kinds of conflicts that might occur and how they are handled?

    Reading comments on the company's social media posts often prove helpful to see how they react to customers' complaints.

  3. About The Fit

    Consider the Present-Past-Present method to tell a story of how you addressed conflict and how it turned a negative into a positive.

    Start with the Present to expain to the hiring manager how you always ask questions and listen carefully to your coworkers perspective to understand both sides of an issue and apply your sense of fairness when it comes to resolving potential conflicts with others.

    Then go back to the Past using the STAR method to frame your story. Here is an example of how someone might relate just such a story:

    "My coworker, who started with the company about 6 months before me explained the process the department used for tracking certain data metrics. In my "wisdom" I thought I had a better way. Without telling my colleague what I was doing I went ahead and tried my own way. Unfortunately my way did not quite do the job and as a result we had to start again. He was naturally upset but I brought out my best listening skills to understand his perspective and we agreed to start again with the next reports. I learned a lesson and we have worked together very well since that time."

    Finally, come back to the Present to explain how you skills at listening to and doing your best to understand the other person's point of view is a valuable asset and makes you a strong candidate for the position.

Pro Tip

A key to addressing conflict is listening, communication and emotional intelligence. Highlight these skills.

If you're able to, turn the question around and ask the interviewer if they have experienced the same thing. This will start a conversation, which is the goal of an interview.

8. Who has inspired you in your life, and why?

How to answer

By prompting you to answer this question, the employer wants to understand your character, your value system, and your personality and how these qualities were influenced by someone you look up to and admire.

Many people may have inspired you, but it is probably best to focus on one that has been the most important to you personally. It might be confusing to the interviewer if you tried to name several influencers given the amount of time you have to properly answer this question.

It would be helpful (but not a deal-breaker) if the personal values you speak about have relevance to the job you are applying for.

  1. About Yourself

    The answer to this question is completely at your discretion.

    • Who encouraged you to become who you are today?
    • What qualities do they have that you admire most?
    • What are the common values between you and this person that you can use strategically in your career and life?
    • How did they help you to do proper introspection that influenced your life?

    Maybe it’s your parents, someone else from your family, a teacher or a mentor, a researcher, or a writer you admire. Maybe it’s a public figure that inspires you. Whoever this inspiring person is, remember that the interviewer is looking for a heartfelt response.

  2. About The Company

    Read the job description carefully and research the company to learn as much as you can about the company’s culture.

    What qualities does the company value in their employees? See if you are able to match their values to those of the person that inspired you.

    You should not only identify the person who inspires you but, if possible, also tell why and how their influence may have relevance to the company you are interviewing with.

    Be extra cautious while naming anyone that might be controversial (for example a politician or a celebrity) as your inspirer. The interviewer might have preconceived thoughts or ideas about certain people that you might be unaware of. This might lead them to judge you unfarily about your choice.

  3. About The Fit

    Be prepared to give examples of how the words, actions or teachings of your inspirer have helped to motivate you in achieving your goals.

    As always, prepare an answer which highlights qualities that would be highly valuable in the position you are seeking.

    Most employers look for characteristics such as adaptability, good interpersonal communication, leadership, creativity, innovativeness, honesty and dedication. Ask yourself, what ‘specific’ attributes have you learned from your motivator? Mention how learning such attributes helped you in your career.

    You should provide a specific example that shows the above-mentioned attribute of the inspirer.

Pro Tip

Remember that inspiration comes not only from others, but from yourself too.

Let the interviewer know that you are a self-confident person, who listens to yourself and is inspired by the challenges faced every day, both in your life and your career.

9. What skills are you looking to develop on your next job? Why?

How to answer

When employers ask you about skills you would like to develop, they are looking for honesty in the way you answer.

A common target of the question is to discover how motivated you are to extend yourself. If you are willing to learn, then you are probably more motivated to do the job well.

They might also be trying to determine whether you’ll be a good long-term fit for the company. Are you looking for an opportunity to grow with an organization – or will your plans take you to another employer before long?

  1. About Yourself

    Answering the question, reflect on yourself. Show that you are concerned and active about your own evolution.

    You can indicate how development has worked for you in the past, give examples.

    • What qualities do you wish to develop in yourself both professionally and personally?
    • What kind of culture do you want to work in?
    • What motivates you?
    • What qualities do you feel make strong, healthy relationships?
    • What skills do you admire most in your role models?

    And probably the most important is: What will help you to achieve your future goals?

    Choose something you’re already pretty good at, but still trying to improve even more. Maybe it is something that you learned a long time ago but haven’t used in recent jobs very often?

  2. About The Company

    Do your research and learn as much as possible about the organization and the career path you might forge there. Read the company’s story on their website, review their LinkedIn page, explore their blog.

    What personal and professional qualities do they value and what can you learn if they hire you?

  3. About The Fit

    No matter what skills you say you want to improve, however, make sure that you follow it up with what you’re doing about it.

    Focus on a work skill that may not be critical to your industry or job level and demonstrate how you would like to develop this skill further, implying you already have a level of competency. This way you won't be sounding negative about yourself.

    You could say something like “Coworkers often come to me for advice on how to write or format a document they are working on. I know that I am good at this (that’s why they come to me in the first place), but I have no formal training on mentoring others. I would like to take a course or two on mentoring others that would help them while also improving my own skills in this area.”

    Say you are willing to learn new things and take on new challenges. Show employers that you’re self-motivated and actively looking for ways to improve your skills and value in your career.

Pro Tip

If you choose one of the more common working skills such as networking, presentation, mediation, technical, coaching or mentoring, make sure that they are not anything that’s vital or crucial to the job you’re interviewing for.

For example, if you are applying for a manager position, you don’t want to say that you need to work on developing your supervisory skills.

10. What is your greatest weakness?

How to answer

This question ranks as the most challenging for many people. Fortunately, Mr. Simon is here to help!

Interviewers are not out to trick or trap you! They ask this question to gauge your level of self-awareness, your honesty and openness, and your capability for self-improvement.

  1. About Yourself

    No one is perfect and your interviewer doesn't expect you to be perfect either.

    While it is good to be honest and open, it will not help you to put yourself down.

    What's important is to find a weakness that you have overcome. How you turned what might be considered a negative into a positive.

  2. About The Company

    Research the company (website, social media, etc) to learn about the company culture.

    What personal and professional qualities do they value?

  3. About The Fit

    This is the time to clearly state a true weakness that you have overcome.

    Be as specific as possible and stay away from vague cliches like “I work too hard.” It would be difficult for anyone to try and explain how they overcame a weakness like that

    Mr. Simon emphasizes the Present-Past-Present method of responding to behavioral questions. When you are asked about your greatest weakness, you should be able to successfully use this approach as well. Here is an example of how someone might answer this question.

    Present - "I have always had a fear of public speaking, and believe this may have held me back in my career, especially when having to make presentations to management."

    Past - "Last year I learned about Toastmasters International and decided to join this group to help me gain confidence in myself and improve my ability to present to others in just about any situation."

    Present - "By overcoming this weakness I believe that it has made me a much stronger candidate for this position, someone you can count on to make presentations to management, conduct training and communicate at a high level."

    It's important to show how well you've overcome a weakness by motivating yourself and learning a new skill to grow professionally.

Pro Tip

Use this question to sell yourself!

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This page has been updated on February 23, 2024.

You can practice answering this question, as well as over 160 other common job interview questions from CDW by engaging in a mock interview with Mr. Simon. As an artificial being, his undeniable benefits include:
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